About
Meet Nick, the founder behind your retention strategy.
Barbs Media manages email and SMS for ecommerce brands doing roughly $1M–$10M a year. Nick leads strategy on every account and stays close to the execution.
Nick founded Barbs Media and still leads strategy on every account. The work is hands-on. We plan the work, create and execute campaigns and flows, review performance, and use what happened to guide the next priorities.
AI supports analysis, recognizing customer patterns, and prioritizing opportunities. The team reviews the work and makes the strategic decisions. Past client results are not retroactively attributed to AI.
Barbs Media is a boutique agency. We cap our roster at twelve accounts at a time to protect quality, so every account keeps the founder's full attention. You'll never be handed off to a junior rep. You always work directly with Nick from strategy through execution.
Who we work best with
- Ecommerce brands doing roughly $1M–$10M a year, with about $5M as the sweet spot.
- Founders, CEOs, CMOs, and marketing leads who want the channel handled, not supervised.
- Businesses that already have customers and want more from them.
We'll dig into your email and SMS setup and identify your biggest revenue opportunities, with an estimate of how much you're leaving on the table. You'll leave the call with actionable advice you can use right away, whether we end up working together or not.
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