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Back 2 Basics Golf · Golf brand

112% increase in email revenue

Measured over 6 months

The problem

Back 2 Basics Golf was one of our favorite accounts to manage, since they had a very loyal fan base. The problem? The product they sold was too good — in the sense that it was rarely re-ordered because the quality was so high.

What changed

That meant we could not lean entirely on retention for conversion. We had to go all-in on acquisition through the email channel instead.

The result

We aggressively converted website traffic and new subscribers with high-value lead magnets and relevant follow-ups. This approach increased email revenue by 112% in 6 months.

Curious what we'd find in your account?

We'll dig into your email and SMS setup and identify your biggest revenue opportunities, with an estimate of how much you're leaving on the table. You'll leave the call with actionable advice you can use right away, whether we end up working together or not.